VACHERON CONSTANTIN Opens Its First Latin American Boutique in Sao Paulo, Brazil

VACHERON CONSTANTIN Opens Its First Latin American Boutique in Sao Paulo, Brazil

The oldest watchmaking manufacturer, with an uninterrupted history since its foundation in 1755, is opening its first Latin American boutique in Sao Paulo, Brazil. This is the brand’s 47th boutique worldwide. The new boutique, located at the prestigious Shopping Cidade Jardim, demonstrates another step forward in the manufacture’s worldwide expansion.

Vacheron Constantin’s decision to open its first Latin American Boutique in Brazil follows a historical pattern, as the brand has been present in Brazil for almost 180 years.

The Maison first established a commercial presence in Rio de Janeiro by opening an official representative in 1835. Vacheron Constantin archives indicate that the same year, 16 watches were sent to our first correspondent in Brazil. Then in 1907, some 180 Vacheron Constantin Chronomètre Royal were sold to Brazilian customers, responding to the demand of the market in terms of quality and solidity. 

The warm and intimate 113 square meters space is the ideal place to welcome the watch collectors and connoisseurs. The interior design of the boutique uses elegant materials, such as wood, bronze and leather, creating a refined and luxurious environment, which perfectly aligns with the spirit of the brand.

Conveniently located in the boutique, a Vacheron Constantin qualified watchmaker offers various after-sales services. Through this innovative interaction the brand establishes brand loyalty and saves the time of the repair.